Chino Valley Chamber Of Commerce

Many business leaders search externally for growth—new markets, new strategies, new hires—while overlooking the greatest asset they already have: their people. Join us for a powerful Innovation Council session with Jeff Baldassari, CEO of The Competitive Edge Group, as he shares a proven framework for scaling businesses by unlocking the knowledge, creativity, and capability already inside your organization. In this engaging and practical presentation, Jeff introduces leaders to the principles of Appreciative Inquiry, a people-centered approach that helps organizations identify what’s working, elevate internal talent, and create alignment across teams. Attendees will learn how top-performing leaders move beyond top-down decision-making to build cultures where employees are empowered, engaged, and invested in the company’s success.